Article Marketing Secrets - 7 Top Reasons to Write Unique Content

Content has always been the main source on the Internet because search engine crawlers readily crawls the text on the web pages. However If we begin duplicating web content from other sources, we may endanger our site's rankings due to triggering the duplicate content filters in use by the search engines. As more sites come online every day, there is a greater likelihood of duplicate contents being seen as spam. Duplicate content is defined as content of a web page or web site that is similar or the same, duplicating content from other web pages on your site or from other sites, or creating a number of sites that all contain duplicate contents. Do you needinformation on how to be successfull  searching for online college, then you are fortunate.

Search engines always strive to deliver the most relevant results for the search terms. Therefore, they use powerful filters to remove the duplicate web contents. If the web content is found to be similar or the same with other contents, the content will be considered a duplicate and this will trigger the filter in the search engines. Duplicate contents are considered as spam by the search engines and it will affect the site's rankings. A note to consider is whether we want to see 21 copies of the same article when we do a search on Google. The most trustworthy sites tend to appear at the top result of the search engines. They should, but it does not happen often enough because each search engine treats duplicate web contents differently.

Hence, there are seven top reasons as to why we need to write unique web contents. The first reason is so that our site will become a natural source of information for the topic we are writing. This would give us an advantage because other sites will naturally link to ours because we are the original source of the information, and as the other sites link to our site, this would increase our site's back links as well. As other sites linking to ours, we will receive a constant stream of traffic for a long time. The more sites link to our website, the more traffic we will receive. Moreover, adding unique contents to our site regularly will guarantee that our site remains in the search engines directories, which will continue to improve our site's rankings. Hence, the site will stand out from other sites because it always contains fresh and unique contents.

As we continue to create unique contents on the web, we will be recognized as an authority on the subject(s) we write about hence we will receive more business and sales. If we have an e-commerce website, we should write unique description for each product instead of duplicating the description used by other vendors. Writing unique contents for newsletters or e-zines will attract and maintain more subscribers compared to using duplicate contents from other sources. The reason may be because subscribers are always searching for unique and interesting information they have not read elsewhere. This would also help build a personal relationship with them.

Furthermore, e-zine publishers are also always searching for unique content to distribute to their subscribers. Therefore, if we send originally written articles to them, they will tend to accept the articles more. The last reason to write unique contents is so that we can avoid copyright violations. If we do not obtain permission to use other people's contents in our own website, we may be violating the copyright of that content. All contents on the internet are automatically protected even if the writer did not include the copyright statement. Writing our own unique web contents ensures that we avoid copyright violations.

In conclusion, if ever we face trouble writing unique web contents, we can rewrite other peoples' articles, but with a goal to avoid plagiarism. What we could do is to add about 30% of our own ideas with paraphrases onto the existing articles. This will decrease the overall ratio of duplicate content compared to the overall content of that page. It will also reduce the risk of triggering the duplicate content filters for that page. Send comment for oline college information.